Designer Spotlight: Gushlow and Cole

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DESIGNER SPOTLIGHT:
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Emma Gushlow & Katrina Cole

Designer and Founder, Gushlow and Cole

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Read on…

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Q&A

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How would you describe Gushlow and Cole?

Gushlow and Cole is a luxury British brand specialising in shearling outerwear and accessories made exclusively in the U.K

How did you and Emma meet?

Myself and Emma have been childhood friends since the age of 4 and have been through every school, life and ‘fashion’ experience together ever since! We are like an old married couple!

What is your fashion background?

We built a creative partnership together after graduating from London College of Fashion and gained our experience in Shearling manufacture with my father who had been specialising in shearling for over 40 years!

What led you both to launch the label?

Working at the factory, and being resourceful poor graduates, we used the off cuts from the floor and developed accessories and home-ware to sell at East London’s Spitalfields market.  As Spitalfields was such a creative hub at the time, we soon got noticed by designers, store buyers and even trade shows, which led us to show our first range of luxury accessories in London, followed by ready to wear during Paris Fashion week in 2003.

Why is Scoop such an important show for you?

Being a truly British brand, it is important for us to showcase our collection in the UK, we have had much success with our export market, but have struggled to find the correct premium environment, with an attractive mix of brands in the UK. Scoop offers exactly this and therefore the opportunity open up our brand to the Uk market, which by the way is working exceedingly well!

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